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July 04.2025
3 Minutes Read

Explore Velvet Odyssey: Glasgow's unique whisky experience for SWG3's 20th

Velvet Odyssey whisky in vibrant art studio with paint supplies.

Celebrating a creative landmark: Velvet Odyssey

Glasgow’s cultural landscape welcomes a new star on its horizon with the limited release of Velvet Odyssey, a single malt whisky celebrating SWG3’s 20th anniversary. This collaboration between SWG3, The Clydeside Distillery, and renowned artist Jim Lambie encapsulates the vivid spirit of creativity and community. The whisky is not just a drink; it represents a decade-long journey of art and resilience.

A taste of artistry

Imagine sipping a whisky that tells a story. Velvet Odyssey is crafted from 100% Scottish barley and water sourced from Loch Katrine. This splendid dram starts its life nestled within bourbon barrels, absorbing those rich vanillin notes before a final flourish in a Pedro Ximénez sherry butt. It emerges with an explosion of tropical fruit, rounded with toffee sweetness, oak spice, and a hint of dark chocolate depth. It's a blend that turns each sip into an experience of pure delight.

Inspired by a legacy

Jim Lambie, whose signature psychedelic designs have electrified the Glasgow art scene, painted the bottle, pulling from his earlier work when he transformed a white Daimler car into a living installation back in 2006. With the same wild artistic energy, the bottle of Velvet Odyssey is adorned with vibrant visuals that invite curiosity. This design echoes Lambie’s ethos of reimagining familiar objects, akin to how whisky encapsulates tradition while pushing creative boundaries.

What does Velvet Odyssey mean for whisky lovers?

This limited-edition release is a call to those who appreciate not only fine drinks but also the art and community that surrounds them. With only a handful of bottles available at £85 each through The Clydeside Distillery, it’s a must-have for collectors and whisky enthusiasts alike. But more than that, it’s an opportunity to own a piece of artistic heritage that speaks to the soul of Glasgow.

The bigger picture: whisky as an experience

Lambie encapsulates the essence of Velvet Odyssey perfectly: “Each sip could take you somewhere.” This isn’t merely an invitation to drink; it's an encouragement to experience whisky in a new light. In a time when the drinks market can feel saturated, Velvet Odyssey stands out by offering both a quality taste and an emotional connection to the creative forces that shape our communities.

A community celebration

When SWG3 was founded 20 years ago, it was more than a venue—it was a vision to cultivate artistic expression and community spirit. Over the years, this creative haven has hosted countless events, fostering connections among artists and audiences. The launch of Velvet Odyssey is a celebration of that very spirit, inviting individuals to partake in a shared experience that transcends geographical borders.

How to get your bottle of Velvet Odyssey

For those eager to experience Velvet Odyssey, don’t delay. It is available exclusively from The Clydeside Distillery and online, where collectors and enthusiasts can grasp this limited release. With just a few precious bottles available, this whisky is destined to become a cherished part of Glasgow’s artistic and drinking culture.

Join the celebration of creativity

Velvet Odyssey is a magnificent tribute to the prowess of Scottish craftsmanship and artistry. For those in Leicestershire and beyond, this whisky is more than a beverage; it’s an experience steeped in local heritage and global influence. Celebrate SWG3’s milestone by indulging in something truly special—an experience that nourishes both the palate and the imagination.

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